I am elated by the news of our stadium coming back to us in a brand new state. I used the picture for my laptop wallpaper, a colleague saw it and asked whether it was Stamford Bridge.
We’re looking all professional again. But something tells me that the joy we experience now will soon give way to the status quo. Pardon my pessimism.
I am even tempted to cast and bind the idea the normal Nigerian way. But no. We should talk about this. Really.
For the records, I am a huge supporter of the club, but I speak out when things aren’t in shape and that’s my intention here.
That last time I was at the stadium, I beheld strange sights that should never exist in a modern stadium, nay club of our pedigree and I will highlight a few.
The Restroom debacle:
In the final match of the 2014 season where we hosted Kano Pillars, I noticed we had no known rest rooms for the fans in the various stands.
I saw a visiting fan relieve himself beneath one of the stairs that led to that stand by the right side of the VIP stand.
Taking a tour through the back side of the stands, I saw mounds of dried human shit. Disgusting!
“Now that our stadium is modern”, we need neat rest rooms with working water supply for the fans to relieve themselves at each of the stands.
Imagine visiting Stamford Bridge and touts with flaming wraps of marijuana stuck between their two first fingers are selling you sub-standard tickets amidst shoves and chaos. That’s a normal scenario in our stadium during match days.
Now that we have a modern stadium, can we modernize our ticketing system. Let the fans purchase their match tickets online before-hand and bring the evidence to the stadium during match days.
If our stadium is an 18,000 capacity stadium, should we sell tickets to over 20,000 fans? That’s of course not including the ones that came in by knowing the guy at the gate.
We can do better by selling tickets according to the number of empty seats, then provide viewing areas within the stadium when the seats are gone. Then again, there should be proper and accurate accountability for these tickets. It’s about time we really stepped up our game and standardized things.
It’s really baffling how a club of Enyimba’s status with a constant appearance on the Continent is unable to convince businesses to sign up with the brand. I may not know the efforts going on underneath, but the one thing we all see shows that we have failed in that regards.
Now that our stadium is modern, we need to hire a team of marketing professionals to set the ball rolling. Avenues should be set in motion to generate revenue for the club.
Our online platforms
I like many others, ordered for the club jersey on the online store since 2015, up till this moment that jersey is still AWOL.
Now that our stadium is modern, we need a befitting and working online store to go with it. One that will collect payments and deliver. One that doesn’t go AWOL.
Most pages on our website are still empty. The media team should get to work. If content is their problem. I am available.
See you later. ***Hands MIC over to @EnyimbaEnyi
This blog was written by Mr. Sopuru Egbodo. He is a content creator, web manager and social media guru. Please follow him on twitter via @theSopuruEgbodo